...Though Universal's Trolls release is a business decision spurred by highly unusual circumstances, it's nonetheless prompting a furious response from theater owners who recognize a looming existential threat.
..."To avoid catastrophic losses to the studios, these titles must have the fullest possible theatrical release around the world," NATO said.
..."While one or two releases may forgo theatrical release, it is our understanding from discussions with distributors that the vast majority of deferred releases will be rescheduled for theatrical release as life returns to normal."
...Another issue will be the relative lack of new movies to show, because all major releases have been frozen.
...That's an early sign that what NATO is arguing is true-that even though people are sheltering at home in search of interesting things to watch, studios have little incentive to release an expensive superhero movie to home viewers first.
Submitted 7 days ago